Amazon challenges its competitors: raise wages!

Jeff Bezos, the CEO of Amazon launches a challenge to his competitors, that of raising wages as he did a few months ago. This challenge is like a spike to its biggest competitor in the United States in the distribution: Wallmart. The company was quick to respond: "Hey Amazon, and if you started to pay your taxes? ".

Take out the popcorns! This is the kind of communication war that amuses us. In a letter to shareholders, the CEO of Amazon highlights his efforts to increase the salary of its employees. The minimum wage is raised to $ 15 an hour, which corresponds to an increase of $ 3 to $ 5 depending on the state. In the same letter, Jeff Bezos challenges his cast competitors to do the same, or even more, to make it a competition. We must admit that it would not be so bad for employees who will rub their hands.

Amazon urges competitors to raise wages

"We have always paid salaries that allowed us to stay competitive. But we decided this time that it was up to us to be at the origin of the change, "wrote the CEO of Amazon in his letter to the shareholders.

"Today, I challenge our main competitors in the distribution (you will recognize!) To align with our employee benefits and our minimum wage of $ 15. Do it! Even go up to $ 16 an hour and restart the ball in our camp then. This is the kind of competition that benefits everyone.

This is a somewhat surprising challenge for Amazon whose employees have always denounced the hellish working conditions. The e-commerce giant also wants to become a major player in the "physical" distribution, with its Amazon Go cashless supermarkets that are being created more and more in the United States. Its first competitor is none other than Wallmart, the world's largest retailer. The company does not have a very good reputation regarding the remuneration of its employees.

She was quick to respond: "Hey competitors of the distribution (you will recognize yourself) and if you started to pay your taxes? ", Referring to recent criticism against Amazon that does not pay tax on profits. Meanwhile, Jeff Bezos has just come out of an expensive divorce that does not stop him from remaining the richest man in the world.